Looking for an ACP? Have No Importer in Japan? We are Here to Help You!
Many electric appliances are regulated by Product Safety of Electrical Appliances and Materials Act (PSE Act). Japanese importer must notify to the Ministry of Economy, Trade and Industry(METI) in order to sell PSE-regulated appliances. Importers serve as manufacturers in terms of the product liability, and have to conduct quality control and tracking of each unit sold. Inspection prior to sales is not sufficient, and the importers have to ensure that each lot is safe and compliant, and be ready for any dispute or legal actions in case of any product deficiency.
Non-Resident Importers Are Now Permitted to Submit PSE Notifications
As a result of the amendment to the Electrical Appliance and Material Safety Law effective December 25, 2025, non-resident importers are now allowed to submit notifications under the PSE Law by appointing a Domestic Administrator in Japan. The PSE mark is not a certification, but rather evidence that the notifier has confirmed and guarantees the safety of the product in accordance with the applicable technical standards. After submitting the required notification, the notifier is responsible for conducting safety confirmation based on the prescribed standards, maintaining records of such confirmation, and ensuring that the product is properly labeled. Required labeling includes the name of the notifying business operator, rated specifications, and the serial number of the product.
For quick reference, here are the basic items regulated by PSE Act.
Manufacturers and importers are either obliged or advised to state the following information on electric appliance labels, subject to Household Quality Labeling Act and/or Fair Competition Agreement.
Subject to Act for Promotion of Use of Recycled Resources, the packages also must come with recycling marks.
Notification and quality control : 1,000,000 JPY~/Product
Required Time : 6 to 12 months or more
Juicers, coffee makers and other electric appliances with food contact are regulated by Food Sanitation Act. Check here to learn more about Food Sanitation Act.
PMD Act governs distribution of drugs, quasi-drugs, cosmetics, medical devices, etc.. Some electric massagers and beauty device may be regulated by this law, subject to the purpose and function of the device as well as the description on the marketing materials.
Importing and selling medical devices requires pharmaceutical license, which is only granted to qualified companies located in Japan.
Visit this page to learn more about PMD Act.
It is prohibited to import items that infringe other people's patent, utility model rights, trademarks, or copyrights. Make sure that your merchandise is authentic, legitimate and authorized to sell in Japan.
Telephones, modems, Bluetooth devices and other appliances that emit electric waves are regulated by Radio Act in Japan. They must get tested for technical quality conformity by registered certification bodies, and come with what's called Giteki mark and conformity numbers on the labels.
This law was originally intended to control radio stations (commercial, amateur, ship, airline, etc.), and obliged the end users to choose compliant products. With a growing number of illegal products sold on the market, however, the government has started warning and disclosing the information of the manufactures or importers handling those incompliant products. Thus, the corporate stance and attitude for compliance are now being challenged and may influence customers' decision making.
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2025年12月25日施行「電気用品安全法」及び「消費生活用製品安全法」の変更に従い、記載内容を一部更新しました。
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